Monday, May 28, 2012

Maybelline Color Tattoo 24hr Eyeshadow REVIEW

Hey lovelies!
Hope you are all well! So i have a very exciting review for you all today! Some of you may know that ive recently become a Maybelline NY Beauty Vlogger, So i do product and makeup tutorials for Maybelline's Australian YouTube Channel! YAAAAY!!

I recently was sent 3 of the BRAND NEW "Color Tattoo 24hr Eyeshadow"

And im very excited to tell you all that they will be launching in Australia in July!!

So without further ado lets get into the review!


On the Maybelline NY websight they describe the new "Color Tatoo 24hr Eyeshadow" as a "Cream Gel Shadow" offering 24hr intensity and a "tattoo" like lasting power, using their "Ink Technology" for super-saturated colour.
FOR $6.99 you will get 4g or .14oz of product. KEEP IN MIND that is the US Pricing and i fear for us Aussie's it will be around the $15-$20 mark =(



So in my opinion these are AMAZING! Now im not just saying that because im sponsored by Maybelline, this is my 100% honest opinion!
Ive seen MANY reviews (and im sure you have too) on YouTube and many people compared them to the MAC Paint Pots. So i was super excited to get my hands on these and give my honest opinion.
These products will honestly last me soooo long there is so much in them! And they are so bright and pigmented that a little goes such a long way!


The texture is quite dense, more then what i would have expected! Maybelline are defiantly right in saying its a "Cream Gel" as the texture is quite heavy, without the wetness that gel products usually have, it is defiantly a creamy product.
It is very soft and silky to work with and feels surprisingly light on the eyes, considering the texture seemed quite heavy!
If i was to compared the texture to the MAC Paintpots i would say it was similar but not the same. My MAC Paintpot (Indaianwood) has more of a dry texture and consistency where the Color Tattoos constancy is much silkier and creamier.
But if your using both as a base product they are equally as good!


Maybelline have put out 10 amazing shades in the Color Tattoo Range
I haven't yet worn the eyeshadow for a full 24hrs to see if it really does last. BUT ive worn it for a good 12hrs and it certainly did last and still looked as fresh as ever!

I was sent 3 shades

15-Audacious Asphalt, 40- Tenacious Teal & 20- Painted Purple

When the rest of the shades become available in Australia i will definalty be buying them all! (let me know if you would like a more in depth review)

So i though i would break down each shade for you!

15-Audacious Asphalt

This is such a stunning shade! It would work beautifully as a base to add a metallic finish to your eyeshadow, but it also looks fantastic on its own!
Its not too light and not too dark- A perfect medium!

I love this shade, I think because its a true asphalt shade without being too silver! As you can see it has a real metallic finish and not too much shimmer/glitter.

40- Tenacious Teal

This is a HIGHLY pigmented shade, to me its a real electric blue!. It s stunning colour with a hint of shimmer and sparkle to it.

 It goes on extremely bright and has a very true Teal/Aqua shade to it.
To me i feel the shimmer is slightly silver looking, which is so beautiful because it give a unexpected glow to your eyes.

20- Painted Purple 

This is one of my favorite shades aswell! I feel its not as bright as some of the other shades, i feel it has more of a pastel lilac finish to it! Which is fantastic if you new to wearing colours as this isnt too intense! 

As you can see by the swatch this shadow has more of a matte finish to it compared to the other shadows. I found when using this shadow you needed to apply slightly more product to the others to get more of a even result, not 100% sure why but i think its because the finish is slightly more dry compared to the others.



The smell isnt really anything to get excited about! It smells like most other cosmetics, no where near as nice as the Maybelline Lipsticks but hey its not that bad!


So as i mentioned earlier you can use them as a base, under eyeshadow's. You can also use them on their own or as a eyeliner (waterline included)
My experience is when they are used as a base they are fantastic! they really help to prime your eyes and make the rest of the shadows more intense!
As a eyeshadow they are great too! It did take me a little while to get used to the texture because it is such a creamy product. I was surprised to find they dont crease or fade at all!
BUT one thing i did notice is when your applying them (mainly with the Painted Purple Shade) you may need to apply a few coats to get a even finish. Also letting each layer dry or set for a few seconds will help the finished result look smoother!

Shadows used on their own- Painted Purple & Tenacious Teal


I hope you have found this interesting and I hope you are all
excited as i am for the launch in Australia!

Have a great day

Love Jade xx


  1. Very excited for the launch as I was just watching a tutorial that included them and I made a mental note to pick one up (unbeknownst to me that I would be unsuccessful!). I do fear the price though! As a Canadian living here, I am constantly shocked at the mark-ups on what are usually cheap products. Guess we'll just see when they come out!!

    1. Dont worry i did the same thing! I saw all the reviews and was so excited to buy them and.....NONE where there =(
      I know im preparing myself! If only they were $6.99 link in the US xxxx

  2. Great post!! I am so pumped they are coming to Australia and have been waiting so long for it!! I have ordered 2 from ebay but I am planning to get the rest in store in Aust. Woo Hoo!!

    1. Thankyou Priscilla!!
      WOO HOO im super excited aswell! What shades did you pick up from eBay? xx

  3. How do you think these compare to the loreal infallible eyeshadows?

    1. Hey Brittany, im sorry i havent tried those eyeshadow....Sorry xx